May 2008
6 posts
I think there is a lot of opportunity in creatively surfacing sales data to enable peer influence to occur within websites.
My piece for the AA|RF Headlight blog - The... →
1 tag
Ford Canada's Answer Centre: weak execution, but...
Ford Canada features an Answer Centre that pulls in Ford related Q&A from Yahoo Answers. I love that it is uncensored and prominantly featured. Allowing unmanipulated UGC on a vehicle site is a huge step forward for automakers. Unfortunately, the execution is poor. Pulling in all Q&A from Yahoo Answers results in a lot of useless information from unqualified sources. Why not allow...
If you don’t have an iphone, brightkite is a pretty lame service.
Groundswell is a great read. I especially liked the ROI breakdown for various social media programs.
Firefox 3 location bar search is brilliant.